Using ALI's Methodology you can get beyond the Voice of the Boss, the Voice of Sales, and the internal assumptions about your customers’ requirements. You can bring your customers' into a conversation in a way that enable them to describe their needs so you can produce the solutions they require.
By using ALI's Methodology you will:
The corporate strategic planning process often lacks a deliberate practice for identifying the market's emerging requirements so it falls on the shoulders of line managers. Mike founded Ask Listen Innovate LLC to address this gap; to help Product and Engineering Managers to develop and deliver offerings that sell, and generate strong gross margin.
Ask Listen Innovate LLC (ALI) provides consulting services and workshops that help Product and Engineering Managers address their customer's & prospects unmet & emerging needs. ALI helps teams to focus, and helps teams to achieve strong product releases, strong sales and strong gross margins.
Michael E. J. LaFleur, Principal
Over the course of 25+ years Mike LaFleur has assisted leading organizations including Emerson, AT&T, and BellSouth with product development, market expansion and strategic acquisitions, driving top-line growth while boosting gross margin and profitability. In 2016 Mike launched Ask Listen Innovate LLC to share his expertise more widely. He brings a career’s worth of experience penetrating markets, raising prices, and winning large dollar sales to his his clients He works both as consultant and as a workshop leader. His workshops enable participants to use the Ask Listen Innovate Methodology to learn their customers’ & prospects’ unmet & emerging needs; a key to high margin sales.
Mike studied improvisational theater at The Brave New Workshop and acting and voiceover at The Guthrie Theater. He is an avid investor and swimmer, he has a great sense of humor, a dynamite beard and mustache, he is a NABCEP Photo Voltaic Associate, a member of the Minnesota Renewable Energy Society, the Midwest Renewable Association and holds a Bachelor of Science in Electrical Engineering from Worcester Polytechnic Institute.